Python Social Media Analytics

Social Media platforms such as Facebook, Twitter, Forums, Pinterest, and YouTube have become part of everyday life in a big way. However, these complex and noisy data streams pose a potent challenge to everyone when it comes to harnessing them properly and benefiting from them. This book will introduce you to the concept of social media analytics, and how you can leverage its capabilities to empower your business. You will learn how to harness and mine social data from various social networking platforms such as Twitter, Facebook, YouTube, Pinterest and other social forums. You will also see how to clean this data using various Python APIs and structure and store it in MongoDB using PyMongo. By the end of this book, you will be able to utilize the power of Python to gain valuable insights from social media data and use them to enhance your business processes.